In case you missed it – National Doughnut Week 2017 is happening, right now!
A blue gin train is coming to London
From 6 to 13 May, you can enjoy your doughnut for a good cause.
National Doughnut Week is all about raising funds for The Children’s Trust, the UK’s leading charity for children with brain injury.
And what good timing that we have stumbled across the fine folk from the Peanut Butter Bakery, the vegan bakery taking London by storm.
If I said 100% vegan, small-batch, brioche doughnuts – you’d be forgiven for thinking you were dreaming.
But that’s exactly what the Peanut Butter Bakery specialise in.
Currently located the Boiler House on Brick Lane on Saturdays as well as vegan events, they are worth tracking down.
Lauren Watts, the founder of the Peanut Butter Baker, told Metro.co.uk,
‘When my husband and I went vegan two and a half years ago we found we couldn’t get any good vegan doughnuts when we wanted a really indulgent treat.’
‘We would always get excited seeing vegan doughnuts but they tend to be baked which just wasn’t the same, so I decided to make my own ‘proper’ fried doughnuts.’
‘My friends and family loved them and I realised it was a gap in the market, which pushed me to start pursuing it as a full-time business.’
There’s often not much of a work-life divide for projects of passion and Peanut Butter Bakery is no different.
‘My team currently consists of myself (I do all the boring admin stuff, all the prep during the week) and then my husband and friends would help out a lot before we took on our first team member,’ Lauren told us.
‘We have more kitchen staff starting soon, which we’re really excited about. We are all about having a good time, since this started as a hobby, so we always have loads of tea, loud pop punk and dancing to get us through those early mornings (we start working at 1am!).’
‘Clearly, we get a little delirious ‘
If you want to get your hands on a doughnut, you’re going to have to get in early.
‘Most weeks we sell out and struggle to keep up with demand, especially at the vegan fairs like the Hackney Downs Studios one, where we tend to sell out in a few hours.’
And as for flavours? Well, take your pick really…
‘Anything peanut butter flavoured is always a favourite. We have been doing a caramel Oreo ganache doughnut which people love as well as the ‘Homer’ which is raspberry glaze with sprinkles and I think this must appeal to the inner child, because it’s really popular!’
‘As soon as we have permanent premises we have a lot of top-secret doughnut plans we’ll be able to execute. It’s only a matter of time..’
The doughnuts will be available online in the next two months, make sure you’re watching the website for details.
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